Premier beauty trade show to unveil new trends in beauty equipment, skin care and sustainable packaging

The definition of beauty has evolved over the years according to trends. With wider acceptance of a variety of looks, hair and body types, as well as gender-neutral cosmetics and skincare that caters to both men and women, the current definition of beauty is become more inclusive and prioritize consumer well-being as well as the planet.

As a result, the beauty industry has had to evolve to keep up. These industry-shaping trends will be unveiled at Cosmoprof Asia 2022a business-to-business (B2B) Asia-Pacific Beauty Expo.

It will take place from November 16 to 18 alongside Cosmopack Asia 2022, an event focused on packaging and other services in the beauty supply chain.

“Consumers are increasingly aware of what they put on their bodies and the impact it can have on their health and well-being,” says Ms. Angel Fu, Events Director of Cosmoprof Asia. “At the event, we will bring together the best green innovations around the world, from vegan and cruelty-free products, to natural and organic products, as well as sustainable packaging solutions.”

Other trends to watch at Cosmoprof Asia 2022 include home skincare, holistic health-focused services such as lymphatic massage and myofascial release, and the application of intelligence analytics. artificial intelligence (AI) in beauty devices for a more precise, reliable and personalized beauty and wellness solution, says Ms. Fu.

Back after a two-year hiatus, Cosmoprof Asia 2022 will be held in Singapore for the first time. It previously stood in Hong Kong for 24 years. The trade show will be present an international lineup of more than 1,200 exhibitors from more than 45 countries and regions.

Some 15,000 attendees are expected to attend Singapore Expo and can expect to source from emerging brands, reconnect with the beauty community and learn about new products and technologies.

The lineup will also include Cosmo Onstage, which includes live demonstrations, product presentations and treatments. There will also be CosmoTalks, which will include over 10 packaging innovation seminars and panel discussions from industry experts on sustainability and digital beauty trends. as well as market regulations.

Here are five promising trends to watch Cosmoprof Asia 2022.

Donovan B. Sanford