Symrise presents the Maison Lautier 1795 Naturals collections
What is old is new. Symrise simultaneously harnessed the advanced technology and natural heritage of the fragrance industry by introducing a new blend of natural products under the recently relaunched Maison Lautier 1795 banner.
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Lautier Son from Grasse, France was 18 years olde19e and 20th century pioneer in the production of natural products such as lavender, bergamot and ylang-ylang. He also led the mechanization of enfleurage, engaged in upcycling before it was a buzzword, and globalized sourcing and production by importing ingredients from 60 countries, establishing sales offices in New York and London and manufacturing in Beirut. The company was acquired approximately 40 years ago by the precursor companies of Symrise.
In a private presentation at World Congress of Perfumery, Ricardo Omori, Global Vice President, Fine Fragrance, Symrise, discussed the revival of the Lautier name and its three pillars – Madagascar, Artisan and Supernature – which broaden its range of Grand Cru natural.
He also described the Lautier R&D network, which covers Madagascar, the organization’s headquarters in Holzminden, Germany, and, from this summer, Grasse.
Véronique Ferval, creative vice president, fine fragrances global, noted that the Artisan range “is all about terroir” and includes bespoke offerings from Symrise’s supplier partners, with whom the company shares values and has long-standing relationships. date which guarantee the quality.
Ingredients produced under the pillar include boya oil, sandalwood grains absolute and iris butter, the latter comprising both pallida and Germanic varieties. Orris butter has a soft, powdery, full, complex, mimosa-like and ambrette seed-like impression. Symrise uses an enzymatic process to accelerate the aging of iris roots to increase irone levels.
The Supernature pillar, on the other hand, is characterized by high-tech ingredients, such as fruit and vegetable materials produced using SymTrap from Symrise low carbon extraction technology.
The pillar recently produced new fruit ingredients made from recycled materials derived from waste streams from other industries.
The new natural and renewable ingredient Strawberry SymTrap provided an uplifting sensation to the fruit, providing a juicy and mouth-watering impression that can serve as a top note. The strawberry raw material comes from Poland and Austria.
The SymTrap banana, on the other hand, was made from fruits produced in Ecuador. The ingredient, which can be used rather as a middle note, presented a white floral effect, faithful to the fruit, with an almost caramelized effect.
SymTrap Apple was also very true to the fruit, juicy, sweet, a little jammy, luscious, sparkling, juicy, jam and cassis, reminiscent of a kir royale/crème de cassis. The source fruit comes from Austria and Italy.
Finally, the Madagascar pillar highlights the company’s deep relationships with producers in the country of the same name. The Madagascar pillar allows the company to have full transparency for farmers’ ingredients to be exported and ultimately sold to the consumer goods industry. In addition to producer relationships, the company operates a production facility in the country.
Symrise currently owns 200 hectares of cultivated land in Madagascar, devoted to vanilla, mandarin, vetiver and other crops. (In Grasse, Symrise has about 4 hectares of cultivated land for the production of rose, jasmine and mimosa.) Presenters noted that materials such as the geranium produced in Madagascar have unique facets due to the high soil quality.
During the briefing, Symrise presented its compliant organic longoza oil (Aframomum angustifolium), the seeds of which produce a material that is very fresh, bright, sparkling, peppery, reminiscent of cardamom and ginger. Nathalie Benareau, fine perfumer at Symrise, described the material as a “cold spice”.
As these pillars of materials and products show, the relaunches Maison Lautier 1795 connects the craftsmanship of the past with the innovations of the future.